At the age of 21, Thomas Burberry opened a small outfitter's shop in Basingstoke, Hampshire. His vision was to create durable and functional outerwear. This vision led to the invention of gabardine, a breathable, weatherproof fabric that revolutionized rainwear. By 1879, the fabric was patented, and Burberry began to gain recognition for its practical yet stylish designs.

The Trench Coat: A Global Icon

One of Burberry's most significant contributions to fashion is the legendary trench coat. Originally designed for British officers during World War I, the trench coat quickly became a staple in civilian wardrobes. Its timeless design, featuring elements like the storm flap, D-ring belt, and epaulettes, has remained largely unchanged, symbolizing both practicality and sophistication.

The Distinctive Check Pattern

Another hallmark of Burberry is its famous check pattern. Introduced in the 1920s as a lining for trench coats, the beige, black, red, and white check quickly became a status symbol. Over the years, it has been used in everything from scarves to handbags, solidifying its place in fashion history as a timeless motif of luxury.

Innovation and Modernization

In recent decades, Burberry has embraced modern innovation while staying true to its heritage. Under the creative direction of designers like Christopher Bailey and Riccardo Tisci, the brand has revitalized its image, blending classic designs with contemporary trends. The introduction of digital campaigns and e-commerce platforms has also allowed Burberry to connect with a new generation of customers worldwide.

Commitment to Sustainability

As a forward-thinking brand, Burberry is committed to sustainability. The company has implemented initiatives to reduce carbon emissions, eliminate plastic from its packaging, and promote ethical sourcing. Burberry’s dedication to sustainability ensures that its legacy of quality and care continues into the future.

Explore Burberry's Product Range

For those interested in discovering Burberry’s latest collections and iconic pieces, check out this product overview, featuring a detailed electronic spreadsheet of their offerings. From trench coats to fine fragrances, the link provides an in-depth look at the brand’s exquisite products.

Conclusion

From its humble beginnings in a small English town to its status as a global fashion powerhouse, Burberry’s story is one of innovation, resilience, and timeless style. The brand’s ability to adapt while honoring its heritage ensures that it remains a beacon of luxury in the ever-evolving world of fashion.