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Founded in 1856, Burberry is a quintessential British luxury brand renowned for its iconic trench coats, signature check pattern, and innovative craftsmanship. What began as a modest outdoor apparel shop in Basingstoke, England, has evolved into a global symbol of elegance and resilience under founder Thomas Burberry.
In 1879, Thomas Burberry revolutionized rainwear by inventing gabardine, a breathable, weatherproof fabric that was lightweight yet durable. This innovation became the foundation of Burberry’s trench coats, originally designed for British soldiers during World War I. Features like D-rings, epaulets, and storm flaps
The trench coat's popularity soared post-war, becoming a wardrobe staple for fashion-forward individuals. Its adaptability—equally suited for rain-soaked streets or high-profile events—showcased Burberry's blend of practicality and luxury. See some of Burberry's signature products inspired by heritage designs. Burberry's reputation for excellence was solidified in 18911955, Queen Elizabeth II granted Burberry a Royal Warrant, recognizing its unparalleled quality. The Burberry Check, introduced in the 1920s as a lining for trench coats, became one of fashion’s most recognizable motifs. However, by the 1990s, counterfeiting and overexposure led to its decline. Under CEO Angela AhrendtsChristopher Bailey, the brand revitalized its image, reducing logo use and emphasizing craftsmanship while retaining heritage touches. Today, Burberry balances tradition with modernity under designer Daniel Lee. It embraces sustainability through initiatives like the Burberry Sustainability Fundeco-conscious product lines
From wartime utility to red-carpet glamour, Burberry’s journey reflects adaptability without compromising legacy. As it navigates the 21st century, the brand remains committed to its heritage—proving that true luxury lies in the marriage of innovation and timeless design. Discover curated collections and how Burberry continues to redefine British style worldwide.A Royal Seal of Approval
The Nova Check: Triumph and Reinvention
Modern Innovation & Sustainability
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