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Founded in 1856 by a 21-year-old Thomas Burberry, the British luxury fashion house Burberry
Burberry's breakthrough came in 1879 with the invention of gabardine, a breathable, waterproof fabric that revolutionized outerwear. This innovation led to the creation of the iconic Trench Coat, originally designed for British military officers during World War I. The coat's functional details – like D-ring straps and storm flaps – became hallmarks of Burberry's design language. By the 1920s, the brand introduced its now-famous Nova Check pattern, initially as a lining for trench coats. This distinctive camel, black, red, and white plaid eventually became a status symbol, appearing on everything from scarves to handbags. In recent decades, Burberry has maintained its heritage while embracing digital innovation. Under former CEO Angela Ahrendts and Chief Creative Officer Christopher Bailey, the brand became: Today, Burberry continues to redefine British luxury while honoring its storied past. The brand offers exquisite collections ranging from accessory essentials
The Nova Check has traveled an interesting journey, becoming overexposed in the 1990s through counterfeiting. Under former designer Riccardo Tisci, Burberry played with bold reinterpretations of the pattern, disappearing it entirely for some collections before bringing it back in fresh, unexpected ways. Current creative director Daniel Lee continues this balancing act, respecting Burberry's heritage while pushing its aesthetic forward. His debut collection in 2023 reintroduced the Equestrian Knight logo
For those seeking iconic Burberry pieces or exploration of current collections, the brand offers ways to weave this legendary British heritage into modern wardrobes. From weatherproof innovations to digital-first strategies, Burberry's story demonstrates how tradition and progress can create enduring luxury. Its ability to honor the past while inventing the future ensures that as fashion evolves, the Burberry check - in all its forms - will remain eternally relevant.From Raincoats to Runways: The Evolution of Burberry
A New Era of Digital Luxury
The Signature Check: Controversy and Reinvention
"Burberry represents that perfect English sensibility - proper, but never stuffy; classic, yet constantly renewed." - British Vogue
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