Since its inception in 1856, Burberry has epitomized British luxury, innovation, and timeless style. Founded by Thomas Burberry when he was just 21 years old, the brand initially focused on crafting durable outerwear designed for the unpredictable British weather. From humble beginnings in Basingstoke to becoming a global fashion powerhouse, Burberry's journey is a story of ingenuity and bold reinvention.A Revolutionary Invention: The Trench Coat

Arguably Burberry's most iconic contribution to fashion is the trench coat. In 1879, Thomas Burberry invented gabardine – a breathable, water-repellent fabric that revolutionized rainwear. This innovation led to the creation of the Burberry trench coat, initially designed for military officers during World War I. Featuring D-rings, epaulets, and storm flaps (originally functional details), the coat transcended its utility to become a symbol of sophistication. Today, the trench coat remains a cornerstone of Burberry's collections, continuously reimagined while staying true to its heritage.

The Evolving Brand Identity

Beyond the trench, Burberry is distinguished by its classic check pattern—a camel, black, red, and white plaid first used as a lining in the 1920s. Though often imitated, this signature design became so synonymous with the brand that Burberry temporarily toned down its use in the early 2000s to combat counterfeits, later reintroducing it in bold new interpretations under creative director Christopher Bailey during the brand's 2010s revitalization.

Modern Burberry: Tradition Meets Innovation

Recent years have seen Burberry embrace digital frontiers while honoring its craftsmanship roots. Under current creative director Daniel Lee, the brand revisited classic motifs in vivid new forms, like the reappearance of equestrian-inspired designs alongside sleek reinterpretations of house codes.

Find Your Burberry Staple

Whether you're drawn to the heritage trenches or the latest runway twists, explore Burberry’s seasonal offerings and investment-worthy pieces in this curated product guide

"Burberry proves that true luxury is not just about aesthetics but enduring functionality and emotional resonance." — Industry Analyst