Founded in 1856 by Thomas Burberry, Burberry has grown from a small outdoor clothing store in Basingstoke, England, to a globally recognized luxury fashion house. Known for its iconic trench coats, signature tartan pattern, and innovative fabrics, Burberry seamlessly blends tradition with modernity.
The Early Beginnings
At just 21 years old, Thomas Burberry established his namesake brand with a focus on durable outerwear. His invention of gabardine
One of Burberry's earliest milestones was outfitting polar explorer Ernest Shackleton in 1907. The brand's resilience in extreme conditions solidified its reputation for functional elegance.
Trench Coats and the Tartan Legacy
Burberry's most recognizable creation, the trench coat, originated as a military design during World War I. Features like D-rings and epaulets were functional additions that later became stylistic hallmarks. Paired with the brand's diverse product range, the trench coat remains a wardrobe staple.
In the 1920s, the house introduced the Nova Check—a beige, black, white, and red plaid lining. Over time, this pattern became synonymous with Burberry’s identity, appearing on scarves, luggage, and even limited-edition collaborations.
Rebranding and Digital Leadership
The 2000s marked a transformative era under Creative Directors like Christopher Bailey and Riccardo Tisci. Burberry embraced digital innovation, becoming the first luxury brand to live-stream a runway show in 2010. Its social media campaigns, such as #BurberryHeroes, blend storytelling with commerce.
Recent collections emphasize sustainability, with commitments to eliminate unnecessary plastics and achieve carbon neutrality. The product evolution
From outfitting explorers to dressing Hollywood stars, Burberry’s 167-year journey exemplifies adaptability without compromising tradition. Its ability to reinvent classics—like the trench coat in sustainable materials—proves why it remains a pillar of British style.