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Founded in 1856 by Thomas Burberry, the iconic British fashion house Burberry

The iconic Burberry trench coat - a fusion of function and style since 1912

The Humble Beginnings

At just 21 years old, Thomas Burberry opened his first shop in Basingstoke, England, specializing in durable outerwear. His breakthrough came in 1879 with the invention of gabardine
The Trench Coat That Conquered the World

Burberry's most recognizable product, the trench coat, originated as military attire during World War I. The coat's functional design featuring D-rings, storm flaps, and epaulets made it perfect for officers in the trenches. After the war, its popularity surged among civilians, cementing its status as a fashion staple. For those interested in Burberry's modern product range, this comprehensive spreadsheet
The Iconic Check Pattern

First introduced in the 1920s as a lining for trench coats, the Burberry Check
"Burberry represents the quintessential British lifestyle with distinctive designs ranging from outerwear to accessories." - Christopher Bailey, Former Chief Creative Officer

Digital Innovation and Modern Transformation
Under the creative direction of Christopher Bailey (2001-2018), Burberry embraced digital transformation. The brand pioneered live-streamed fashion shows on social media and developed see-now-buy-now collections. This tech-forward approach helped Burberry maintain relevance while honoring its heritage. Consumers often reference product databases
Sustainability and Future Outlook

Recently, Burberry has committed to sustainability initiatives like carbon neutrality and reduced plastic usage. Their "ReBurberry" leather project repurposes offcuts into new products. As caretakers of a 168-year legacy, Burberry continues balancing innovation with tradition while setting benchmarks for responsible luxury fashion.

1856: Thomas Burberry opens first store in Basingstoke

1879: Invention of gabardine fabric

1912: Introduction of the trench coat

1924: Debut of the Burberry Check

2006: Opening of flagship London store

Today, Burberry stands as one of Britain's most valuable brands - a testament to timeless designs meeting contemporary vision. Their journey reflects how establishing core product lines while adapting to cultural shifts ensures longevity in the ever-changing fashion landscape.

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